Deere & Co (DE) makes and sells farm equipment (tractors, combines, planters) and construction/forestry machinery under the John Deere brand. Its largest segment serves large-scale commercial farmers with high-horsepower and precision agriculture equipment. A smaller segment covers mid-size agricultural equipment and turf/grounds care products. The construction segment sells excavators, dozers, and logging equipment.
Customers are primarily professional farmers, contractors, and forestry operators, reached through a dealer network of 2,000+ North American locations operating in 100+ countries. About 60% of revenue comes from the US and Canada.
Deere makes money by selling equipment and through its captive finance subsidiary, John Deere Financial, which earns interest income by financing equipment purchases for end customers and providing floor-plan financing to dealers.
Financials
Profitability
Valuation
Capital Returns
Balance Sheet
Split History
5-Step DuPont Analysis
Top institutional holders
Q2 2026| Holder | Shares | % Owned | Chg. shares | |
|---|---|---|---|---|
| BlackRock, Inc. | 18.5M | 6.87% | +228.9K | $11.76B |
| VANGUARD CAPITAL MANAGEMENT LLC | 16.6M | 6.14% | +50.1K | $10.51B |
| Capital World Investors | 11.5M | 4.26% | -770.9K | $7.30B |
| STATE STREET CORP | 10.9M | 4.02% | +256.6K | $6.91B |
| JPMORGAN CHASE & CO | 9.2M | 3.41% | -278.4K | $5.77B |
| PRICE T ROWE ASSOCIATES INC /MD/ | 7.5M | 2.79% | -337.7K | — |
| FMR LLC | 7.5M | 2.77% | +958.9K | $4.75B |
| Capital International Investors | 6.4M | 2.37% | +4.7M | $4.07B |
| GEODE CAPITAL MANAGEMENT, LLC | 5.7M | 2.12% | +27.7K | $3.61B |
| MORGAN STANLEY | 4.4M | 1.62% | +120.3K | $2.77B |
Top insider holdings
as reported| Insider | Shares held | % Owned | |
|---|---|---|---|
| May John C IIOfficer | 118.0K | 0.0437% | $75.72M |
| Kalathur RajeshOfficer | 75.8K | 0.0281% | $48.69M |
| CAMPBELL RYAN DOfficer | 27.2K | 0.0101% | $17.45M |
| Reed Cory JOfficer | 20.8K | 0.0077% | $13.35M |
| SMITH SHERRY MDirector | 13.7K | 0.0051% | $8.77M |
| Rose Justin RyanOfficer | 13.3K | 0.0049% | $8.56M |
| PAGE GREGORY RDirector | 11.8K | 0.0044% | $7.57M |
| Pryor Felecia J.Officer | 11.3K | 0.0042% | $7.26M |
| Johanns Michael O.Director | 9.3K | 0.0034% | $5.98M |
| STOCKTON DMITRI LDirector | 9.1K | 0.0034% | $5.84M |
Recent insider activity
through Aug 31, 2026| Insider | Action | Shares | Date | |
|---|---|---|---|---|
| CAMPBELL RYAN DOfficer | Option Exercise (Rule 16b-3 Exempt) | +1.1K | $275.0K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Option Exercise (Rule 16b-3 Exempt) | +1.8K | $610.5K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Option Exercise (Rule 16b-3 Exempt) | +1.0K | $459.9K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Option Exercise (Rule 16b-3 Exempt) | +957 | $360.8K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -2.9K | $1.90M | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -975 | $635.1K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -363 | $236.9K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -391 | $255.8K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -199 | $130.5K | Aug 31, 2026 |
| CAMPBELL RYAN DOfficer | Open-Market or Private Sale | -3 | $1,970 | Aug 31, 2026 |